YouTube giveaway ideas for clothing brands
Shoppers who find new labels on their feed and won't buy online until they've seen the fit on a real body. Here are 5 YouTube giveaways aimed at them. Entry is the usual YouTube ask: comment on the video with the keyword you name.
Pick your YouTube winner
Running a giveaway?
Your first giveaway page is free. Doo writes the rules and draws a winner anyone can check.
5 ideas that fit YouTube
Full collection try-on
Try on every piece in a new collection with notes on fit and fabric. Say your height and the size you're wearing for each one, because that's the first question in the comments. Add chapters for each piece. Viewers comment the keyword and their favorite to enter.
Short: how it should fit
Show one piece fitting right, too small and too big. Pin the rules and ask for the keyword and the viewer's size. Shoppers search this before they buy.
From sketch to sample
Follow one design from your sketchbook to the first sample, including the sample that came back wrong. Viewers comment the keyword and what they'd change. The winner gets the finished piece.
Capsule wardrobe build
Build a 10-piece capsule from your range and show 20 outfits it makes. The prize is a five-piece capsule the winner picks.
Care and repair
Show how to wash, store and mend your pieces so they last. Viewers comment the keyword and the oldest piece they still wear.
A caption you can post today
Swap in your own name, prize and end time.
Win a five-piece capsule you pick from this video. Comment the keyword from the try-on and your favorite piece. Drawing Thursday 8pm ET, winner pinned below. US 18+, ships free. YouTube isn't a sponsor and isn't involved. Rules in description.
Prizes clothing brands can afford to give
- A full outfit in the winner's size, top to shoes (about $200 retail)
- Your bestselling piece in every color (about $150)
- A $100 store credit to spend online
- A five-piece capsule picked by the winner from a shortlist
- First access to the next drop, held for 48 hours
- A gift card to give a friend, plus one for the winner ($50 each)
Watch-outs for clothing brands
- Let winners exchange for their size.
- Hold the prize stock before you post.
- Creators you send pieces to must disclose it.
- Say whether the prize ships outside the US.
Before you post on YouTube
Scam replies from channels using your name and photo ("message me on Telegram to claim") turn up under giveaway videos fast. Pin a comment saying you only announce winners in that pin, and check "Held for review" in YouTube Studio before you draw, because real entries end up there too.
Splitting the prize with a shoe or accessories brand with the same customer? Each channel posts its own video with the same keyword, and you draw once from both comment lists.
Questions people ask
What's a good clothing giveaway prize?
A bestseller in the winner's size, with a free exchange if it doesn't fit. Asking for sizes in the comments tells you what to stock.
Should I ask entrants for their size?
Yes, as part of the comment. It costs them nothing, and the winner's size is already on record.