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YouTube giveaway ideas for hair salons

People overdue for a cut who follow local stylists for ideas, and clients ready to try a new look. Here's how hair salons can win them over on YouTube, then pick a winner everyone can check.

Pick your YouTube winner

Your comments

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Copy your YouTube comments in three steps
  1. On desktop, open your YouTube video's comments and choose newest first if you want to review entries in order.
  2. Load the comments and expand replies you want included, then copy their authors and text.
  3. Paste below or upload an author/comment CSV. On mobile, try desktop web or transfer an existing export. A video URL alone won't import comments.

0 comments → 0 eligible entries. 0 didn't tag 0 friends; 0 duplicates; 0 excluded; 0 missing the word; 0 removed.


Paste comments to see who's in.

Check this list before continuing. You can edit names on the next step. Parsing stays in your browser; eligible names are sent to Perkadoo when you draw and appear on the public results page.

5 ideas that fit YouTube

  1. Short: 60-second blowout tutorial

    Teach the round-brush technique your stylists use in under a minute. Pin a comment with the rules and ask viewers to comment their hair type. Tutorials keep earning views long after the giveaway.

  2. Full color correction, long-form

    Film a four-hour correction compressed to 20 minutes, with the colorist explaining each step. Say the keyword mid-way. Viewers who watch that long are the ones who'll travel to see you.

  3. Product review honest edition

    Test five drugstore products against the line you sell, and give away your favorite set. It earns trust because you're willing to praise the cheap one when it's good.

  4. Consultation walkthrough

    Film a real consultation, with permission, showing how you plan a big change. Viewers comment the keyword and their own dream change. The winner gets a free consult and service.

  5. Stylist Q&A Short series

    Answer one viewer question per Short for a week. The last Short announces the giveaway, and people who asked earlier questions are the first to enter.

A caption you can post today

Swap in your own name, prize and end time. Entry is simple: comment on the video with the keyword you name.

YouTube caption
GIVEAWAY: a full color correction consult plus service with me at Gloss Studio. Comment the keyword from 11:20 and the change you've been scared to make. Ends Friday 8pm ET, winner pinned below. US 18+, travel not included. YouTube isn't a sponsor and isn't involved. Rules in description.

Prizes hair salons can afford to give

Pick something that brings the winner back through your door, not just a gift card.

  • A cut, color and blowout with your senior stylist (about $250 retail)
  • A full-size shampoo, conditioner and styling product set (about $70)
  • A blowout every week for a month (about $160 retail)
  • A bridal or event trial session (about $100 retail)
  • A gift card for a friend's first visit, plus one for the winner ($50 each)
  • A deep conditioning treatment add-on for a year of visits

Run it on YouTube

  1. Hide a keyword in the video

    Say it halfway through. It rewards people who actually watched and gives you a clean filter at draw time.

  2. Pin the rules

    Keyword, end date, eligibility and a rules link, pinned. Works on Shorts and long-form alike.

  3. Put the end date up front

    First line of the description, so viewers who find the video next month know it's closed instead of commenting into the void.

  4. Filter by keyword and draw

    Paste the comments into the YouTube comment picker, filter by the keyword, draw and reply to your pin with the results link.

Watch-outs for hair salons

  • Say travel isn't covered.
  • Color prizes need a patch test first.
  • Set a 60-day booking window.
  • Get a parent's consent before a minor's chemical service.

YouTube's promotion rules

  • YouTube's contest policies make you responsible for the giveaway, its rules and its prizes.
  • Say that YouTube isn't a sponsor and isn't involved.
  • Entry can't break YouTube's Community Guidelines or terms.

Team up for a bigger reach

A collab doubles the audience for the same prize budget. For hair salons, good partners are a nail salon down the street, a local wedding photographer, a boutique that dresses your clients. Each of you posts, and entries from both posts go into one draw.

Questions people ask

What should a hair salon give away?

A service with a named stylist. It puts the winner in a chair where they can rebook.

Can I use client photos in a salon giveaway post?

Only with the client's permission, ideally in writing.

Should I use a Short or a long video?

Shorts reach strangers, long videos reach fans. Pick by who you want.

Can I require a subscribe to enter?

You can ask, but a comment list can't prove it. The keyword is the rule you can check.