Facebook giveaway ideas for boutiques

1. Live shopping giveaway

   Go live on your Page, show 10 new pieces and announce that one commenter during the live wins their favorite. Facebook Live replays sit on your Page, so the post keeps collecting comments. Hold each piece up to the camera long enough to read the tag, and say sizes out loud for people listening in the car.

2. Mom's day out

   Ahead of Mother's Day, post a giveaway for a styling session and a $100 credit. Ask commenters about a mom who never treats herself. Facebook's audience loves to nominate. Book the session for a weekday morning, when moms with school-age kids can actually come.

3. Small business Saturday

   Run a giveaway on your Page the week before Small Business Saturday, asking people to comment their favorite local shop that isn't you. It's generous, and locals remember it. Tag the shops people name. They'll often share the post, which brings their shoppers to your Page.

4. VIP Group early drop

   If you run a VIP Group, preview the drop there and give away a piece to one commenter. It rewards your best shoppers and makes the Group worth joining for everyone else. Give the Group a 24-hour head start on the drop itself, too, so the giveaway isn't the only perk.

5. Sidewalk sale Event

   Create an Event for a sidewalk sale. The Event discussion hosts the giveaway, with commenters entered for a $50 credit to spend on the day. It turns online interest into foot traffic. Mark the winner's credit in your till system before the day so the cashier isn't digging through comments.

Swap in your own name, prize and end time. Entry is simple: comment on the post on your Page.

We're going LIVE tonight at 7pm ET with 10 new arrivals from Wren Boutique! Comment during the live with your favorite piece and you're entered to win it. Winner announced before we sign off. US residents 18+, no purchase necessary. This giveaway is not sponsored, endorsed or administered by Facebook.

Pick something that brings the winner back through your door, not just a gift card.

• A $100 shopping spree in store or online
• A full outfit styled by your owner, chosen with the winner (about $150 retail)
• A personal styling appointment after hours with bubbles and snacks
• First pick of the new season drop, held for 48 hours
• A capsule wardrobe of five pieces (about $250 retail, roughly half at cost)
• A jewelry piece from a local maker you stock (about $45)

1. Post from your Page, not your profile

   Use your business Page, a Group you run or an Event. Personal profiles can't administer promotions, and Page posts can be boosted if you want reach.

2. Make the comment the whole entry

   Ask one easy question and count every answer. Never require a share or a friend tag, and never give extra entries for them.

3. Switch to All comments

   Most relevant hides some comments. Switch the filter before you copy, or people get left out.

4. Announce in the same post

   Paste into the Facebook comment picker, draw, then edit the post with the winner and results link.

• Ask for size before you announce clothing prizes.
• Exclude final-sale items from spree credit.
• Budget for shipping to out-of-state winners.
• Say spree credit can't be swapped for cash.

• Meta's Pages terms allow promotions on Pages, Groups and Events, never administered through personal timelines.
• "Share on your timeline" or "tag your friends" can't be an entry or earn extra entries.
• Entrants release Facebook, and you state it isn't sponsoring, endorsing or administering the giveaway.

A collab doubles the audience for the same prize budget. For boutiques, good partners are a local hair salon, a jewelry maker you carry, a coffee shop next door. Each of you posts, and entries from both posts go into one draw.